We would like to introduce you the Wherefrom client add-on.
A helpful assistant for every store owner and marketer.
This module can inform you the order channel - advertising channels, organic or referral traffic.
How does it work?
The module analyzes the source of transition upon user’s first site visiting, and installs cookies with a source name for a 30 days period.
If the site link contains utm_source, this source will be saved by the module.
Otherwise, the source of transition is automatically recognized and saved by the customer.
Further, the placed order reveals the customer’s source.
Searching by orders always shows an order with the source you need.
Thus, if you run an ad in Google Ads, its incoming orders might be seen right in the store.
The list of sources is regularly updated, so we recommend that you subscribe to the moduleâ€™s updates.
Sources which are automatically recognized by the module:
Your customer’s entire history prior to the purchase is stored in the full path box.
For example, if there’s bing_organic;google_adwords;instagram, this means that the customer first switched from Bing search, then clicked on your ad in Google Adwords, and clicked on the Instagram post with your product before purchase.
Let us know if you have any additional questions.