403 Error Access Denied When Downloading

When I check out as a customer the file name and size is there under downloads when I click on the name of the file to download i get a “403 Access denied you don’t have permission to access the page”. I even gave permissions to the files unless I have to double check something. I’m uploading from a CSV sheet too also is there anyway to change the Activation Mode to Immediately in the CSV or a setting somewhere, so I don’t have to go through each product changing that as well? I can click the file in the Admin area of product and it downloads fine and works from there. Why doesn’t this work through the customer side?:confused: