As the name suggests, I'm looking at building another store seperate from Digital Save.
The new store will be under a new brand and will be selling just mobile phone accessories
I'm just looking for suggestions of the best way about going about this at the moment. Thanks!
You just need to buy additional store-front license and configure the new store-front in the required way.
https://www.cs-cart.com/cs-cart-storefront-license.html
New store can have separate catalog, administrators, users, etc.
Of course, you can share this data with the current store-front.
You can configure new store-front on a separate domain (example.com), subdomain (example.digitalsave.com) or subdirectory (digitalsave.com/example)
Please also check this video:
https://www.youtube.com/watch?v=eUam0Puui3M